Sustainability Strategies |
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Crossing the Great Divide: Sustainability as Corporate Strategy
Tuesday, September 16, 2008
Stephen Stokes |
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Sustainability has arrived on the business landscape. However, companies still grapple with turning sustainability from an external messaging exercise into a strategic, operational imperative for goal-setting, driving enhanced performance, and culture-building within a firm. Authentic organizational sustainability is not just corporate philanthropy or energy efficiency. Here we present AMR Research’s framework and maturity model for this transformation.
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